Fetch TV Partners with Metrological on Expanded TV App Store for its Customers
Fetch subscribers to have access to even more premium and niche content
Rotterdam, Netherlands and Sydney, Australia, September 1, 2020 – Fetch TV and Metrological today announced a partnership that will see the Metrological Application Platform integrated onto the Fetch service. Fetch will also utilise the Metrological Lightning Framework to enhance the performance of the Fetch user interface.
Seamlessly integrate OTT content and apps
The cloud-based Metrological Application Platform allows Fetch to seamlessly integrate premium OTT services, and niche and localized apps into one single viewer experience. The unified TV App Store and back-office product suite enables Fetch to onboard, monetise and optimise the life cycle of apps across their set-top boxes (STBs). This enables real-time response to subscribers’ changing content preferences.
Lightning Software Development Kit
Metrological offers content providers access to the open Lightning Software Development Kit (SDK) for quick app development, with a single app build facilitating distribution to a global footprint of operators. Fetch will deploy the Metrological Application Platform on its existing service in Australia and has secured rights for the New Zealand market. Fetch will work with Metrological and its partners to expand the available portfolio of local and international apps.
“The worlds of traditional broadcast TV and OTT services have collided, driven by consumers’ insatiable appetite for more and varied content. As a master aggregator, Fetch is focused on constantly expanding our content offering and on delivering a truly integrated user experience. The partnership with Metrological enhances our ability to do both and provides a clear path for servicing the long tail of great content now available,” said Scott Lorson, CEO of Fetch TV. “Metrological has developed market leading technology and is clearly positioned as the world’s leading cloud-based TV application platform. Fetch is thrilled to join leading Tier 1 operators, like Comcast, Liberty Global, and Vodafone, in embracing the Metrological platform.”
From next year, Fetch subscribers will gain access to a range of additional apps and OTT services, complementing the apps that are already available on the Fetch service. Fetch will also be utilising the Metrological Lightning Framework to provide GPU accelerated rendering of the Fetch user interface, resulting in noticeably smoother transitions and animations.
“Fetch shares our view that during this unprecedented time, where more content is being watched than ever, providing an integrated, single viewer experience becomes even more essential,” said Jeroen Ghijsen, CEO of Metrological. “With the Metrological Application Platform Fetch can seamlessly integrate OTT content into the main TV viewer experience and manage content in response to subscribers’ changing content needs, delivering an even more compelling content proposition and viewing experience.”
About Metrological
Metrological, a Comcast company, enables operators to seamlessly integrate their TV and OTT content into a single viewer experience. The cloud-based Application Platform delivers a complete product suite for monetization, onboarding and managing the lifecycle of apps and premium OTT services on any device. Content providers are able to reach over 40 million households across operator networks by adding a single app to the Metrological App Library. Metrological works with cable and telecommunications companies such as Comcast, Liberty Global, Vodafone, NOS, Turkcell, and beIN. Founded in 2005, Metrological is based in The Netherlands with offices in the U.S. and Europe.
About Fetch
Fetch TV partners with leading internet service providers and to provide subscribers with an entertainment service delivered to the TV over a broadband connection to a set top box. In addition to a 1 terabyte personal video recorder for recording TV, the content line-up includes an in-home movie store with over 8,500 titles including the latest releases, a TV store with popular TV shows to purchase, leading SVOD services Netflix and Stan, Free to Air and subscription Catch-Up TV services, Pay per View access to UFC, apps including YouTube, as well as the option to add subscription entertainment channel packs from major content providers, enabling Fetch subscribers to access the things they love to watch all in one place with one simple menu and one remote.
Contact information
Renee Burch
+1 425-220-1104
renee@jlmpartners.com
